You are applying for work with a Comfort Keepers franchisee, not CK Franchising, Inc. or any of its affiliates. If hired, the franchisee will be your only employer. Franchisees are independent business owners who set their own wage and benefit programs that can vary among franchisees.
We're seeking a Community Liaison to be the face of Comfort Keepers in the community — a high-energy, personable professional who can build lasting referral relationships, generate new client leads, and represent our brand with integrity and enthusiasm.
You’ll engage referral sources, attend events, and execute outreach strategies to drive business growth through local relationship-building. This role is ideal for someone who is a natural connector and thrives in a fast-paced, field-based role.
Comfort Keepers® is a nationally recognized provider of uplifting in-home care. Our mission is to help seniors live independently with joy and dignity — and to elevate the human spirit. We do this not only through care, but through meaningful connection.
Build partnerships with healthcare providers, hospitals, social services, senior communities, and key referral sources.
Represent Comfort Keepers at local networking events, chamber meetings, health fairs, senior expos, and workshops.
Build rapport with prospective clients and families, supporting them throughout the care journey.
Identify and activate new referral sources across medical and non-medical verticals.
Create and execute outreach strategies to increase local brand awareness and client inquiries.
Coordinate with the marketing team to develop campaigns and materials that resonate with local audiences.
Deliver presentations to professionals, community groups, and prospects about the benefits of in-home care.
Monitor trends in senior care, conduct community needs assessments, and identify gaps in local services.
Gather feedback from partners and clients to enhance outreach strategy and client satisfaction.
Support the operations team with client onboarding and ensure smooth transitions from inquiry to care.
Host workshops and educational presentations on senior care topics.
Act as a trusted advisor to families navigating care options.
Maintain accurate records of referral source activity, outreach efforts, and lead conversions using CRM tools.
Prepare reports and insights for leadership review.
Bachelor’s degree in Marketing, Healthcare Admin, Communications, or related field preferred.
2+ years in business development, healthcare outreach, community relations, or related sales role.
Strong communication, networking, and follow-up skills.
Knowledge of aging populations and healthcare landscape a plus.
Comfortable with CRM tools and Microsoft Office.
Must have a valid driver’s license and reliable transportation.
You're personable and persuasive, with a proven ability to develop new business.
You’re comfortable walking into doctors’ offices, senior centers, and networking groups.
You understand that building relationships is about both listening and delivering value.
You’re self-motivated and results-driven, with excellent time management.
Base Pay: $24–$30/hour
Bonus/Commission: $20,000–$40,000+ based on performance
Total Compensation Range: $60,000–$100,000/year
Paid mileage + company phone & laptop
Medical, dental, and vision insurance
Retirement plan with employer match
Paid time off and flexible schedule
Growth & promotion opportunities
Supportive, mission-driven team culture
Location: San Jose, Redwood City & Surrounding Areas
Community Liaison (Business Development / Healthcare Outreach)
Redwood Care Co.
Comfort Keepers® in San Jose, California
©2026 CK Franchising, Inc.
The positions available on the Comfort Keepers career site include positions available at corporate-owned locations and independently owned and operated franchisee locations. Those applying for a position with a Comfort Keepers franchisee are not applying to work at CK Franchising, Inc.. or any of its affiliates. Franchisees are independent business owners and employers who are responsible for their own employment practices.
Comfort Keepers adheres to the principles of truth in advertising, and all information accurately represents the organizations scope of services provided, licenses, price claims or testimonials. Comfort Keepers is an equal opportunity employer.
An international network, where most offices are independently owned and operated. Services may vary by location and are subject to applicable state regulations.
